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Campus News

Digital Marketing Simplified with Mr. Milan Modi

Digital Marketing Simplified with Mr. Milan Modi
Digital Marketing Simplified with Mr. Milan Modi

MET Institute of Mass Media invited Mr. Milind Modi, Business Director - Digital Marketing, Madison World to interact with students of ADMM.

Mr. Modi started the session with laying foundations to the digital medium including the 3 M's of the vertical - Male, Metro and Mobile and continued with the three V’s of the Digital domain - Video, Vernacular and Views. Case studies involving Raymonds and Fevicol were covered by him.

It was an interesting and insightful knowledge sharing session for the mass media students.

Tags: MET Institute of Mass Media