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Institute of PGDM

Institute of PGDM

Syllabus & Pedagogy: PGDM

PGDM Programme Structure

Particulars No. of Courses (Subjects)
Generic Core Specialization Core Specialization Electives Specialization Electives (New Age) Internship ISC Capstone Project Total
Trimester 1 7 7
Trimester 2 2 5
7
Trimester 3 2 6 8
Trimester 4 3 5 1 9
Trimester 5 2 6 8
Trimester 6 1 2 2 5
Total No of Courses 17 5 11 6 1 2 2 44
Credits 68 20 44 24 6 8 8 178

Note:

  • Each course is of 4 Credits (1 credit is equal to 10 hours)
  • ISC: Independent Study Course (Certificate Courses / Seminars / Workshops etc)

Enrichment Courses as follows:

  • Term 1, 2 & 3 Enterpreneurship & CSR
  • Term 4 & 5 Ethics and Value Systems & CSR
  • Enrichment Courses shall be 50% Classroom Lecture and Balance Practicals & Field Based

Syllabus PGDM

Common

  • Strategic Management
  • Indian Wisdom for Management, Indian Ethos & Business Ethics

FinTech

  • Applied Fintech for Business
  • Blockchain for Fintech & Applications
  • Payments, Crypto-Currencies & Alternative Finance
  • BankTech, InsurTech & RegTech 4
  • FinTech for Capital Markets
  • Special Studies (FinTech Innovations, Applications & Considerations)

MarTech

  • Web Development, SEO nad SEM
  • Integrated Digital Media Campaigns & Programmatic Advertising
  • MarTech Tools and UI/UX tools
  • Marketing Technology: Digital Business and Consumer Insights
  • User Generated Contnet Analytics
  • Special Studies in MarTech

Start-up & New Enterprise Management

  • Micro Finance & Schemes for MSME & Startups
  • Business Plan Preparation for Social Enterprises, Start-ups & MSME
  • Marketing for Small Business & Social Enterprise
  • Strategy for Startup Innovators & Entrepreneurs: From Idea to Impact
  • Patent Law, Technology Licensing and Commercialization
  • Special Studies in Start-up & New Enterprise Management

Media & Entertainment

  • Advertising & Media Management
  • Entertainment Marketing
  • Public Relations & Celebrity Management
  • Audio Visual Content Creation
  • Content & Business Strategy
  • New Techonolgies for Media: Analytics, AI & ML

Data Science & Business Analytics

  • Foundations of Business Analytics
  • Statistical Analysis for Business
  • Decision Making Exploratory Data
  • Analysis and Visualization using R
  • Predictive Analytics for Business
  • Prescriptive Analytics for Business
  • Data Science and Machine Learning for Decision Making
Note: Student has to Select Any One New Age Elective Group, Subject to Minimum 40 students opting for a Particular New Age Elective Group

Pedagogy

  • Conventional Lecture Method
  • Case Based Learning
  • Experiential / live projects
  • Experiential Design Thinking
  • Global Virtual Teams
  • Global Classrooms
  • Leadership Building Through the Leadership Initiative of Student Council/ Clubs/ Business thought Leadership (BTL) Series
  • Fostering Entrepreneurship Through Innovation Labs
  • Emphasis on Indian Business Models
  • Moderator Supported Learning Approaches (MSLA) Such as Case Debates, Crossword Play, Computer Simulations and Card Games
  • Self-Learning Tools (SLT) Such as Poster Sessions, Break-N-Build, Free Fall Learning Mechanisms
  • Contemplative Practices Usage of Dance and Drama