• 14
  Nov 2024

• What is the Difference Between Mass Media and Mass Communication?

  
  

  Mass Media | Prof. Rupesh Kadam

In today’s digitally connected world, “mass media” and “mass communication” are often used interchangeably. However, each term has a unique role in delivering information, influencing public opinion, and shaping cultures.

• 03
  Dec 2022

• Human Insights

  
  

  Management |

How did they read my mind? One of the distinguishing factors between good and bad advertising is execution and you just know when you see a bad one! So the question is, WHY did you have that reaction? It is the responsibility of an advertising agency's account planner to discover those reactions.

• 20
  Mar 2020

• Guide to Choosing the Right Media Post Graduation

  
  

  Mass Media |

You have reached probably the last frontier of your student life. If you are opting for post-graduation - masters in mass media, now is the time to choose the Best Media Institute, depending on what plans you have for your future.

• 27
  Nov 2019

• Gone in a Flash

  
  

  Mass Media |

It is always sad to see a great software, or a website meeting its demise. About five years ago, on September 30, 2014,

• 07
  Nov 2019

• Relating to Public Relations

  
  

  Mass Media | Ms. Aditi Gosalia

What is Mass Media? Let us understand this in simple. Mass meaning audiences. Media - you can say - sound (audio), visual ( text / images) / motion (audio - visual).

• 01
  Nov 2019

• Cultural Imperialism

  
  

  Mass Media |

Many Voices, One World is the title of what is called as the McBride report, a 1980’s publication by UNSECO based on the International Commission for the Study of Mass Media Communication Problems across the world.

• 01
  Nov 2019

• Perform or Perish!

  
  

  Mass Media |

Management education as pioneered by the US B-schools and blossomed by the hallowed schools at home, has continued to contribute to the dynamism of the Indian industry, business and prime employment scenario.